Sunday, March 1, 2009

New New New

New. Art Nouveau was a movement that spread all across the world from east to west. Art Nouveau was based from architecture and furniture to posters and advertisements. A characteristic that identifies Art Nouveau is its plant like designs. Art Nouveau had many different areas of specialties, from architecture, painting and book design. The idea of their designers was to make art apart of peoples everyday lives. Lets start with Japan, one of the many many countries discussed in this chapter. Book illustration was a major form of popular art. Now lets move into France where Jules Cheret and Eugene Grasset played important roles. The streets are where the artists displayed all their pieces, it was almost like an art gallery. Cheret evolved away from the Victorian era and simplified his designs. Grasset was the rival Cheret. Moving onto England where graphic design was more of a concern. Charles Ricketts was the influential man during this period. And then to France were it was very similar to the English. Art nouveau even comes to America. William H. Bradley is one of the two major American influences. Chapbook style was introduced during this period as well. Ethel Reed was the first American woman to be considered a graphic designer. Belgium and the Netherlands also had art nouveau introduced in their countries. There products were different from the others, they were more into jewelry, metalwork, etc. The Windingen style was also introduced; also known as De Stijl and art deco. Two countries left; Germany and Italy. German style had a lot of British and French influences, but they still stayed more modern. And in Italy, posters were characterized by a "sensuous exuberance and elegance rivaling that of la belle epoque in France"(Meggs History of Graphic Design 219). Art nouveau declined until it was gone in World War 1.
What I found really interesting about this chapter was how the art nouveau spread to sooo many countries in one century, and lasted for about two. And it is one movement, but in each country art nouveau was so different.
My question from this reading was did art nouveau affect other countries like Spain, and Ireland, etc. because they were close around the countries that did have the movement, or did those countries have their own movements?

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